We believe it is urgently necessary to develop and implement environmentally- and socially-responsible business practices, and are intent on doing so and sharing what we learn in the process so that others may follow suit. We also believe that open-ended, creative, physical play is vital to the development of children and greatly beneficial to adults.

There's a lot of science in Astrojax's three balls on a string.  Astrojax has been used to teach physics at the grade school, high school, and college levels, NASA has taken Astrojax into outer space as part of its Toys in Space education program, and Astrojax has even been the subject of research on nonlinear dynamics and chaos using sophisticated computer modeling and advanced mathematics.